ADVANCE has achieved a major milestone in the French market: its ADVANCE Physio Cat – Wet & Dry range has been awarded Product of the Year 2026 (Élu Produit de l’Année France).
This recognition stands out for being entirely driven by consumer feedback, real-life product experience, and the trust pet owners place in the brand.
The company highlights that this award reinforces the strength of its scientific approach and its commitment to delivering high-quality nutrition tailored to every stage of a cat’s life. Ensuring the satisfaction of pet parents remains at the core of the brand’s mission.
ADVANCE extends its appreciation to all teams who contribute daily to the brand’s growth and visibility, as well as to the consumers who continue to choose its products. The company sees this achievement as a new boost in its journey, with many more advancements still ahead.






