Nasta Pet Food, specialising in ultra‑premium nutrition for dogs and cats with a presence in Europe and North America, has announced a significant milestone in its expansion strategy. The company is reinforcing its leadership structure with three new appointments to its Executive Committee: Geoffroy Lefebvre as Chairman & Group CEO, Irache Martinez as Group Chief Marketing Officer, and Alexandre Bigot as Group Chief Operations Officer.
This new team, together with the Senior Leadership Team, shares a clear vision: to build the first contemporary ultra‑premium pet food group — modern, digital, transparent, and aligned with the evolving expectations of today’s pet owners.
The ambition is supported by solid foundations. The brands Bab’in, FORZA10 and Natural Code bring together more than a century of combined experience in formulation, craftsmanship, and nutritional expertise, consolidating a portfolio designed for the most demanding pet owners.
In the coming months, Nasta Pet Food will focus on accelerating multichannel and direct‑to‑consumer growth, expanding its international presence — particularly in Europe and North America — scaling its industrial and operational excellence, and strengthening Nasta as the group’s umbrella brand.
The company highlights that this is only the beginning of a more ambitious phase, driven by teams committed to quality, innovation, and a positive impact on the lives of animals.
